top of page

Mom & baby market overview in China

  • Retail market size of mom & baby industry in China, 2014-2023 
  • Growth rate of online vs offline channels for mom & baby market in China, 2018-2020
  • B2C e-commerce share of mom & baby market, 2018-2019
  • Transaction value of mom & baby categories on Tmall/Taobao
  • 2018-2020
  • Sales growth rate of mom & baby on different Alibaba ecosystem, 2020
  • Transaction value of different genders for mom & baby category, 2020
  • Transaction value of different age groups for mom & baby category, 2020
  • TGI of high value Tmall Global consumers in 2020
  • Transaction value of mom & baby category on Tmall Global in different cities, 2020
  • Per customer transaction of mom & baby category on Tmall Global in different cities, 2020
  • Purchase frequency of mom & baby category on Tmall Global in different cities, 2020
  • Number of births and birth rate in China, 2013-2021E
  • Number of consumers for different age groups of Mum & baby category on Tma