COMPETITIVE Social MEDIA REVIEW
Understand marketing activities of your competitors in China
As an overseas brand not yet entered China, you will want to know what your competitors are doing in marketing activities. We collect information of your competitors, which help you evaluate your China go-to-market strategies.
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Identify key competitors for your product category
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Your brand presence on 6 major social platforms in China
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Competitors' social accounts summary (up to 3 brands)
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List of your products mentioned on 6 major social medias
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Users’ demographics of your product category and brand in search index
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Summary of celebrities or key influencers (up to 3 brands)
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Summary of key marketing activities (up to 3 brands)
Drive IMPULSE Sales BY KOL/KOC
Bring your brands to the right audiences in China. We provide one-stop digital marketing solutions that help your brand promote on major e-commerce and social media platforms, as well as driving sales through influencers.
Social
Strategies
Social media strategies
Consumer analysis
Competitive social analysis
Social media account setup
Monthly content calendar
Chinese copywriting
Creative production
Marketing budget
INFLUENCER marketing
KOL/KOC strategies
KOL/KOC recommendation
Content planning
Product training
Sample arrangement
Content quality control
Sales ROI
Monitoring and reporting
Sales
LivesTream
KOL recommendation
KOL sales terms negotiation
Livestream pricing strategies
Product assortment
Content planning
Product training
On-site management
Sales ROI
KOL+KOC Seeding for product LAUNCH
We work with 2000+ KOL/KOC who can not only help you promote your brand but also sell your products.
KOL/KOC seeding & livestream for NK new brand launch
To launch a new brand, we plan social media strategies and content plan with different themes matching products and hot topics. We also manage social media accounts, create contents, and work with influencers to generate WOM.
Tik Tok sales lead for FanBeauty during Singles' Day
Single's Day is the most important sales season in China. We help FanBeauty invite 500+ Influencers from top tier to long tail to promote new facial masks by Douyin (Tik Tok) short videos and livestreams during Double 11 period. The campaign generates 50 million impressions and over 1 million engagements.
Harrods Chinese Tourist Promotion Campaign
We develop a creative proposal for a UK shopping mall with the aim to attract Chinese business executives and invite fashion influencers to visit its mall in London. GQ proposal includes customized supplement issue, London trip with the top Chinese celebrities, short videos and online articles to promote the mall, etc.
Dr Morita Skincare
Tik Tok retainer services
Brands opening flagship stores in traditional ecommerce platforms like Tmall and JD are facing fierce competitions and increasing costs. Douyin is a better alternative not only to generate WOMs but also to drive sales through influencers.
We provide retainer marketing services to Dr. Morita by producing brand videos and using influencers to promote new products.
